Business cards are an effective business tool

Brand Identity Marketing

Business cards represent the brand of the company. In addition to providing important personal contact information such as name, job title, email, website, address, and phone number, we often get a glimpse of the big picture of the company first. The company logo is prominently displayed for brand identity. The fonts, colors, textures, and paper materials used also provide a description of the type of industry represented. Special printing techniques such as embossing, foil stamping, thermography and lamination can be used. Business cards reflect the individuality of the company and give a first impression.

Convay’s professionalism

Having a business card at hand makes you look professional and shows you the right plans. If you are surprised without a business card, you will get the impression that you are not ready. Always carry a stack of business cards protected by a card holder to convey sophisticated quality. Faster than transferring information There are many apps for smartphones that can send contact information wirelessly. However, the fastest and easiest way to exchange data remains with paper business cards. Networking events allow you to issue multiple business cards in seconds instead of entering data. In a fast-moving workplace, time is important and there is nothing better than handing a business card quickly.

Some people don’t own a digital device or aren’t tech savvy, so don’t rely on your smartphone to transfer your contact information. The majority of our population owns personal electronics, but some people prefer not to rely on their own electronics. Also, the application may be incompatible, even if both parties are using digital devices. After exchanging business cards, you can always send an email with your digital contact card.

Essential for international business As global employment opportunities increase, doing business abroad is becoming more and more normal.

Business cards are not only needed for international business in some cultures, but are also used for ceremonial purposes. In most Asian countries, business cards are treated with respect. Often presented with both hands and never thrown. It must be properly placed in the holder upon receipt. Do not put it in your pocket. In Japan, exchanging business cards is a ritual and is considered a formal referral to a person. You will not be able to start a business until the business cards that mark the beginning of the relationship have been exchanged. In India, business cards are exchanged in non-business situations and the text is always presented face up to the recipient. In the Middle East, protocols vary from country to country. In Bahrain, for example, do not exchange business cards with your left hand or look closely at the business cards you receive before putting them away.

Printed business cards are still dominant. Whether it’s a networking event or a cafe, business connection opportunities can occur at any time. If you don’t have a business card at hand, you can lose potential customers. Business card sharing provides business transaction tracking and door legs. It also enables direct encounters between the two, which is an important factor in establishing a business relationship.